HSBC opts for Innovation in rebranding of Silicon Valley Bank UK
HSBC will subsequent month unveil a brand new identify for the technology-focused financial institution it rescued earlier this 12 months after its US father or mother collapsed.Sky News has realized that Europe's greatest lender intends to rebrand Silicon Valley Bank UK (SVBUK) below the identify HSBC Innovation Banking.
The new id is anticipated to be introduced to coincide with London Tech Week, which kicks off on 12 June.One tech veteran stated it could stoke considerations amongst entrepreneurs that by bringing SVBUK below the HSBC model, the brand new subsidiary was susceptible to surrendering the operational independence that had made it a particular presence within the SME banking market.Noel Quinn, HSBC's chief govt, has talked about the necessity to protect the trad...









