Wednesday, October 23

Women’s World Cup closing was most watched in U.S. that didn’t embody American workforce

LOS ANGELES — Spain’s 1-0 victory over England on Sunday was the most-watched Women’s World Cup closing on American tv that didn’t embody the United States.

La Roja’s 1-0 victory had a mixed English- and Spanish-language viewers of two,059,000 on Fox and Telemundo. While that was a large enhance during the last time a closing didn’t characteristic the U.S. — the 2007 closing between Germany and Brazil in China averaged 664,000 on ESPN2 — it wasn’t near the final three finals, which exceeded 13 million.

The 2019 closing between the U.S. and the Netherlands in France had a mixed viewers common of 16.9 million on Fox and Telemundo. This 12 months’s closing in Australia marked an 87.8% decline over 4 years in the past.



Fox, which averaged 1,658,000, mentioned its viewers peaked at 2.45 million for the ultimate quarter-hour. Telemundo’s common was 401,000 by way of its linear channel and streaming platforms.

The earlier file for a non-U.S. closing was in 2003 when 1.2 million watched on ABC as Germany beat Sweden. The match passed off for the second straight time within the U.S.

The early begin time and the Americans’ early exit translated to steep declines within the finals and match numbers.

Sunday’s match in Sydney kicked off at 6 a.m.

Australia and New Zealand are 14-to-16 hours forward of New York and 17-to-19 hours forward of Los Angeles. Most of the matches in the course of the match, together with every part starting with the quarterfinals, began throughout in a single day hours within the United States.

Even if the U.S. had made a run to a 3rd straight title, the scores would have been down from 2019 in France and 2015 in Canada.

The match’s 64 matches averaged 669,000 viewers on Fox and FS1, a 60% lower from 2019 (1.66 million).

The Spanish-language common of 167,000 throughout Telemundo, Peacock, Universo and Telemundo streaming platforms was down 44% from 4 years in the past (302,000). Telemundo did get a lift from Spain’s title run, Colombia advancing to the quarterfinals, and all matches streamed on Peacock.

The Americans’ 4 matches averaged 3,795,000 on Fox, an 2% enhance from 2019.

The first two matches passed off in prime time. The 1-1 draw towards the Netherlands on July 26 was the most-watched U.S. group stage match in Women’s World Cup historical past, averaging 6,429,000.

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